Providing Value | A Conversation In Purpose With Dave Ursillo

by Adam on January 28, 2014


There’s thousands of blogs on the internet but it’s only a rare few in my experience that make you feel like you’ve found something really special. I felt that way back in 2011 when I first stumbled across Dave Ursillo’s online home.

When I first found some of Dave’s online musings on leadership and creativity, I was struck by his passion and found his writing often-times profound, and written with a  surprising level of finesse in contrast to a lot of my regular reading in the blogosphere.

A little in awe, I didn’t reach out to Dave at the time, but I knew exactly who he was when our paths crossed in Austin, Texas at SXSW in 2012.

Since then we’ve stayed in touch and last autumn I saw an invitation on his personal Facebook page that read:

I want to be a part of 50 conversations on topics that matter, all recorded, all with different hosts, all to go live in January to kick off the new year with a bang. I see them being less-formal, less-promotional, less pointed than interviews — more like “conversations anchored in a purpose.” Nothing prescripted or prepared. Maybe there’s one idea, thesis or story that kicks them off, and 20-30 minutes later, we end up somewhere that we probably didn’t intend.

Dave was also planning a trip to the UK so I thought it would be perfect to record a conversation in purpose, in person!

The topic was my choice: ‘Providing Value.’ It’s a topic I’ve been thinking about a lot, especially over the last few months as I explored what career path I should pursue after leaving my market research job back in 2012. I’m decided to focus on becoming qualified as as financial advisor to add more legitimacy to my work here at Magical Penny, and help me build a career I could be proud of.

I thought Dave would be the perfect interviewee for this topic. As I did when I left my job in my first career in market research, after leaving his job in politics Dave had been wrestling with big issues about how to live a life of service and meaning. He channelled this energy into his first book, Lead without Followers, and has now gone on to build a successful Writers Group with a difference, the Literati Writers.

I’m sure you’ll get a lot out of this interview:

Learn more about Dave here:

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